Last Tuesday was an exciting time for one of our clients. It was exciting for us as well.

eShave, one of our ecommerce hosting clients, appeared on the Today Show segment “Jill’s Steals and Deals”. This news segment features a few select products that have extreme discounts. It is very popular throughout the country, and can result in 250,000 or more visitors to a featured website in a few short hours.

PCI – The 3 letter word that is a 4 letter word to most merchants.

PCI Compliance has become a mandatory event for any business that accepts credit cards. But even after years of refinement and streamlining, it’s still an arduous task for many merchants. Especially the small business owners.

It doesn’t have to be this way…

Practical Ecommerce had a great article a few days ago about How To Increase Page Speed to Help with SEO. It has a number of tips and ways to monitor page speed.

Of interest to me was the end of the article where they list a few other areas for site improvement. These mostly focus on a site’s web hosting company. And this is often overlooked by many online merchants.

Unfortunately, it is one of the largest factors in improving site performance.

Are you using email newsletters to promote your store, but you don’t know if they are generating sales? Both Google Analytics and Urchin support ecommerce tracking and provide reporting that show revenue generated by a “source” – such as a newsletter campaign.

In this article we’ll review how to use custom URLs to track visitors coming in from a newsletter and where to view the corresponding revenue report.

Ah, spring time has finally arrived! A welcome season unless you’re an allergy sufferer.

If you are, stay indoors and read these great articles from April.