Our New Website is Live!
Break out the champagne and confetti! At least that’s how I feel after finalllllly getting the new website out the door.
We launched the new site this past Friday afternoon.
It was a long process, but one that required patience and attention to detail to get right.
Out with the old
It has been a number of years since we’ve redesigned our site. The “old” website was starting to look a little dated. It was designed for a small screen, used small text, and did not properly convey our focus and expertise.
In a nutshell…. It *HAD* to go:
Six months ago, we decided on a web design firm to help us find a new look that best represented our strengths and services. We opted to go with a local firm, although we could have worked with a remote company just as well.
Getting the homepage look down took a few iterations. From the size of the site, to the text, updated logo, and style of navigation, every aspect was examined in detail. Once we decided on a framework, work was done to build out landing pages, sub-pages, and come up with various templates we could use throughout the site.
The new site is not fully responsive, but is designed in such a way as to scale well on mobile. Our Google Analytics data shows we do not have a lot of mobile only traffic, so adding complexity for full responsive did not seem to be the right path.
We knew we wanted a site that expanded to fit the screen that is viewing it, along with fonts and text that were easy to read.
The Last Mile
The design process took up most of the time. After just over four months, we had finalized the design, and had our templates. Now the “hard work” began. We opted for an html based site, not one in a CMS like WordPress. We do use WordPress for our blog, but the main site is html based. We had to convert a few hundred pages into the new design – improve titles, alter layouts, re-write content, etc…
It was a lot of work, but we think the final product made it all worth it.
The homepage now has a slider displaying our four areas of expertise. Our top global navigation bar allows a visitor to easily find most pages on our site. The footer has links to all the main areas on the site. Throughout the website we try to convey our focus on personalized service and in-house support for our hosting clients.
We’re still tweaking elements here and there and re-writing some content, but the bulk of the new site is now live. I invite you to browse around, and provide any feedback (both good and bad) on our new look.